PROJECT OVERVIEW
Aparna NewLands is one of Hyderabad's most ambitious premium residential developments — a 1,976-unit luxury gated community in Tellapur, developed by the renowned Aparna Group. With G+41 towers, a curated selection of 2.5 and 3 BHK apartment configurations ranging from 1,475 to 1,991 sq. ft., and a comprehensive resort-grade amenities programme, Aparna NewLands redefines the benchmark for community living in West Hyderabad's fastest-growing residential corridor.
NSR Nirvana partnered with Aparna NewLands as the sales and marketing partner — leveraging our deep knowledge of Hyderabad's premium buyer landscape to position, market, and sell this landmark development to the right audience. Our engagement covered project branding, channel partner activation, digital marketing, and end-to-end buyer servicing.
Tellapur occupies a strategic position in Western Hyderabad — directly connected to the WIPRO Circle, Financial District, and Nanakramguda employment hubs while offering significantly more space, greenery, and community scale than the more congested inner city. Lingampally Railway Station is just 6 km away, and the Outer Ring Road provides fast access to Hyderabad International Airport and the rest of the city.
NSR Nirvana served as the sales and marketing partner for Aparna NewLands — executing targeted campaigns for Hyderabad's IT professional and NRI buyer segments, activating a broad channel partner network, and providing complete buyer-side support from first enquiry through booking and documentation.
Aparna NewLands is offered under a landlord shares model — providing buyers with a unique combination of developer brand assurance, competitive pricing at ₹7,999/sq. ft., and strong long-term appreciation driven by Tellapur's rapid infrastructure growth and its proximity to the Financial District employment hub.
At 1,976 units, Aparna NewLands achieves the community scale to justify resort-level amenity infrastructure that smaller projects simply cannot support. The combination of G+41 towers, a truly comprehensive amenity programme, and Tellapur's rapidly improving infrastructure makes this one of the most compelling large-format residential investments in Western Hyderabad.
Contact NSR Nirvana for detailed pricing, floor plans, payment schemes, and site visit scheduling. Our experts will guide you through every step of your home-buying journey at no cost.
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